Endodontists The Root Canal Specialists

Core messages (the key themes you want to convey to your audiences) serve as the backbone of any communications initiative. They ensure repetition of important information and help maintain consistency throughout the campaign. So that all members speak with a unified voice, the AAE has created the enclosed core messages for this campaign organized by key audience (consumers, general practitioners, dental educators and dental students) and by theme (expertise/professionalism, partnership and referrals). These messages should be used when creating written materials for local distribution or when speaking to the public, other dental professionals or the media about endodontics. 

• Core Messages (PDF File, 20 KB)