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Digital Outreach By the Numbers – October 2017

Through the AAE website, social media channels, online advertising and digital resources, the Association educates the public about endodontics, helping them find specialists in their area, and provides shareable content for members and other dental professionals. Clicks on AAE ads to direct patients to authoritative information about endodontic treatment and to find a specialist continue to climb as we get the ad campaign back on track. Social media following continues to grow steadily, with Facebook fan growth of 1.8 percent and Twitter followers up by 2.1 percent in September.