American Association of Endodontists Awarded 13 MarCom Awards and Two Viddy Awards!
On the heels of announcing our coveted Platinum Marcom Award win for our “Boom de Yada: An Ode to Endodontics” video, we are announcing that the AAE has won several additional MarCom Awards this year: four Platinum Awards, five Gold Awards, and four Honorable Mentions total! Additionally, the Association has picked up two Viddy Awards!
MarCom Awards are administered by the Association of Marketing and Communication Professionals (AMCP). The international organization, founded in 1995, consists of several thousand marketing, communication, advertising, public relations, digital, and web professionals. AMCP administers recognition programs, provides judges, and rewards outstanding achievement and service to the community.
MarCom Awards honors excellence in marketing and communication while recognizing the creativity, hard work, and generosity of industry professionals. Since its inception in 2004, MarCom has evolved into one of the largest, most-respected creative competitions in the world. Each year about 6,500 print and digital entries are submitted from dozens of countries.
The award-winning projects largely demonstrate the Association’s strength in keeping up with cutting-edge digital trends, including impactful PR campaign activations and social media efforts. Peruse the winning creative:
Platinum Awards:
“Boom de Yada: An Ode to Endodontics”
Video/Audio | Video/Film | Nonprofit
“Worth Saving World: Worth Saving PR Campaign Member Visibility Communications”
Strategic Communications | Communications/Public Relations | Communication Plan
“Your Natural Teeth Are Worth Saving – A Multi-Year Consumer Engagement Initiative”
Strategic Communications | Communications/Public Relations | Public Relations Program
“A Healthier Mouth = A Healthier You Campaign”
Strategic Communications | Communications/Public Relations | Public Relations Program
Gold Awards:
“You Rock: AAE’S 2021-2022 Year-in-Review Video”
Video/Audio | Video/Film | Nonprofit
“AAE Influencer and ‘Endofluencer’ Campaign”
Digital Media | Social Media | Influencer Content
“Save Your Tooth Month ‘Endofluencers’ – Class of 2022”
Digital Media | Social Media | Influencer Content
Strategic Communications | Communications/Public Relations | Communication Program
“Save Your Tooth Month Satellite Media Tour”
Strategic Communications | Media Relations/Publicity | Publicity Campaign
Honorable Mentions:
Video/Audio | Television (Broadcast & Cable) | PSA
“A Lot of Friends: AAE’s Facebook Presence”
Digital Media | Social Media | Facebook Site
“Socially Trendy: Innovative AAE Social Graphics”
Digital Media | Social Media | Social Content
“Engaging Members and The Public Alike: AAE’s Vivid Instagram Presence”
Digital Media | Social Media | Instagram Site
Viddy is one of the oldest, largest, and most respected awards programs in the video industry. Now in its 27th year, Viddy recognizes excellence in the way video is created, produced and delivered. The award was created by Society Awards, the most prestigious custom design and manufacturing firm in the awards industry. Society Awards produces the Golden Globes, Emmys, CLIOs, MTV, Academy of Country Music, YouTube, and many other prominent awards.
The AAE won Viddys for the following videos:
Platinum: “You Rock: AAE’S 2021-2022 Year-in-Review Video”
Non-Broadcast | Long Form Videos > 3 Minutes | Nonprofit
Gold: “Boom de Yada: An Ode to Endodontics”
Non-Broadcast | Short Form Web Videos < 3 Minutes | Branded Content
The AAE is publicizing these wins with press releases.