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Digital Outreach by the Numbers — November 2018

Through the AAE website, social media channels, online advertising and digital resources, the Association educates the public about endodontics, helping them find specialists in their area, and provides shareable content for members and other dental professionals.

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Why It’s Important to Optimize your Endodontic Website for Voice Search on Siri, Alexa, Google Home and Cortana

With all the attention that Amazon Alexa, Apple’s Siri, Google’s Home or even Microsoft’s Cortana is receiving, it’s important to project how usage of these AI systems will impact how patients find your practice.

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AAE Defines Vision for Office Move

In the next few issues of the Communique, we’ll be bringing you sneak peeks and updates regarding our upcoming office move. Most importantly, our first workday in the new office will be February 18, 2019.

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The Importance of Online Reviews for Endodontists: Now More Than Ever

As an endodontist, perhaps you’ve thought that reviews don’t matter as much for you as they do for general dentists. Actually, quite the opposite!

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Representing Endodontics on an International Stage at IFEA 2018

Last month, our Immediate Past President Dr. Garry Myers, Executive Director Ken Widelka and I had the distinct pleasure of representing the AAE at the International Federation of Endodontic Associations (IFEA) 11th World Endodontic Congress in Seoul.

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Insight Track: Surgery Workshop a Success

Seventy-eight attendees viewed presentations and participated in hands-on workshops that refined their skills and enhanced their knowledge of contemporary endodontic microsurgery.

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